The lure of Johnny Was is defined by the juxtaposition of beautifully crafted, luxurious, flowing clothing and gorgeous accessories with the rough edges of the store’s handcrafted, industrial eclecticism.
After 23 successful years as an L.A.-based wholesale manufacturer, Founder, Eli Levite, intentionally welcomes a broad customer base by including six divisions which are embraced by the modern gypsy. The Johnny Was Collection offers the ultimate boho chic, while JWLA represents the quintessential California surfer chic. The Biya Collection offers timeless, eclectic and stylish silhouettes that are bold and distinctive. Pete & Greta brings lifestyle basics with an edge, while 4 Love and Liberty caters to the fashion-forward sophisticate. 3J Workshop feminizes the traditional menswear shirt with fine workmanship & fit.